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Big Data – One Person At A Time. “Klout Matters” by Terry Brock – 11-30-2013

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Reality Check with Craig Price

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Klout Matters Review in Small Business Trends: “Klout Matters” Shows How To Improve Your Social Media Influence

Thanks, Pierre DeBois, for your insightful article about our book!  Really enjoyed your Klout Matters review.  Was also happy to learn that Pierre is a fellow Georgia Tech alum.  Go Jackets!

Insightful Klout Matters Review by Pierre DeBoisUseful Klout Matters Review in Small Business Trends

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10 Steps To Maximize Clout In Your Business Today | Forbes

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gina-carr-terry-brock-300x221Successful entrepreneurs often start with a “random” idea, but they quickly focus their efforts and follow a “system” to organize their startup and maximize the clout of their activities. Too many entrepreneur “wannabes” never get past the idea stage, or strike out randomly in many directions, hoping that their passion will convince people to follow them and make their business grow. Read the rest of this post »

Got Klout?: The meaning behind your social media numbers | Allvoices

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“I want 1,000 Facebook fans by December.”

This is what a potential client said to me a few weeks ago when I was exploring the possibility of a contract there. This statement immediately signaled to me that this company and its founder had no clue about social media. A raw number of fans is completely meaningless. What matters is the information behind the numbers. What matters is engagement because ultimately engagement drives success in every sense of a business, from awareness to sales to partnerships to talent recruitment. Read the rest of this post »

How to Improve Your Klout Score — and Why You Should Bother | Mashable

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You tweet, you post, you share, you comment and you like, but how much influence do you really have online? If you’re one of the 400 million social media users with a Klout score, that question shouldn’t be hard to answer. Read the rest of this post »

Klout Score Impacts Customer Service Experience

Why Your Klout Score Really Matters | Light Reading (via Light Reading)

SAN JOSE — Digital Disruption — Every once in awhile I delete an email from Klout proclaiming my Klout score went up or that I got a new “moment,” but I’ve realized at Digital Disruption this week that there may be more tangible reasons I should care…


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